Typography Systems
- Emily Laver
- Jul 22
- 1 min read
Updated: Aug 6
Typography isn't just about choosing pretty fonts, it's about creating structure, improving readability, and guiding the reader through your content seamlessly.
Strong typography hierarchy helps differentiate sections, enhances clarity, and creates a professional, polished look.
Here's an example of a typography system:
Main title: 24-32pt, bold/extra bold, title case or sentence case, increased letter-spacing for emphasis.
Section headings: 18-24pt, semi-bold/bold, sentence case, consistent margins.
Subsection headings: 16-18pt, medium/semi-bold, consistent margins.
Body text: 12-14pt, regular, sentence case, 1.4x-1.6x font size line spacing.
Bullet points & lists: Same size as body text, consistent indentation, left-aligned for readability.
Captions: 10-12pt, regular/medium, italic, placed below images.
Footnotes & references: 10pt, italic, clearly separated from body text.
Callouts & quotes: 14-16pt, medium/bold, a different colour or italicised for emphasis.
This ensures every report design is consistent, making content more engaging and easier to digest.


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